It can be a bit of a grind replying to news pitches each day, but this other guide on how to use HARO for backlinks can teach you how to land the most links from your efforts.
Getting your website and individual web page URLs listed on relevant resource pages on other sites is another free way to build links. This method requires you to find these types of pages, then reach out to the website owners and ask them to place your link.
One strategy that always attracts links from big publications is creating what Backlinko’s founder Brian Dean calls “be the source” content. This is one of seven proven strategies in our guide to earning high-quality backlinks.
If you want more granular information and a full list of a competitor’s backlinks, you’ll need a Semrush subscription (click here to start your 7-day trial).
Backlinks that do not cost money to build have the best return on investment too. All it takes is your time and effort to do this type of link building and there are many opportunities on the Internet you can take advantage of to improve your website’s backlink profile.
Use a free backlink checker tool: There are various backlink checker tools available online, such as Ahrefs, Majestic, SEOmator etc. These tools allow you to enter your website's URL and see a list of all the websites that are linking to it.
I have a complete guide on internal links vs external links if you need a refresher on this SEO concept. But for the purposes of this article, internal links can help you increase the rankings for a target page by using well-optimized anchor text.
Best of all, you can add links to your individual articles on the site and in your account profile. Also, see this related guide with a read more list of article submission sites.
Thus, when publishing content, think about how you can include the type of information a journalist might cite in their own work. If the info you provide is accurate and useful, this can be an easy way to earn more backlinks.
Once more, blogging and creating content for other platforms is an effective way to improve a backlink profile (by starting with understanding your deficiencies with a backlink audit).
This allows you to create “fresh” content in a fraction of the time it takes to generate completely new content.
The free keyword density tool for SEO is like a microscope for your website's content, providing insights on the frequency of keywords and phrases used, allowing you to optimize your content for both users and search engines.
Scoopit is a content curation site you can use to create instant backlinks to your web page URLs for other Scoopit users to find and get indexed in search engines like Google, Yahoo, and Bing.
Their experiment involved purchasing several thousand backlinks to see how effectively each tool identified them on test domains.
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